Internet marketing tip of the day

This internet marketing tip is a niffty one.

I learned about this one when I was first starting out online several years ago.

Here is how it works.

Create a How-to course on your subject of choice. I like to have at least 5 lessons. Anything less than that just won't cut it.

If you don't know how to create an email course...than don't worry. I'll show you an easy 123 method that you can begin using shortly after reading it. That will be in a future post so stay tuned.

After you've created your course. You want to make sure that you leave out something from your first course that you can now ad to a second course. A logical next step.

This will become your part two. Or you may want to call it a sequal.

Doesn't matter.

You just want to make a reference to it at the end of your first course. That will be your "coming soon" part of the deal.

You can have the course all ready to go and just give your readers some time to consume the first one.

Once you think that they are ready for part two. Begin to let your readers know that you are preparing them another follow up course to go with the first one.

If you gave them some good quality content...they will love you for doing this for them...

Now to really glue your readers to your course...before you give it to them..let them in on the process.

Let them know how you had to change the title several times before settling on the one you did.

Let them know how late you stayed up to complete one of the lessons.

Your readers want to know that you are like them.

That you make mistakes.

That it's not always perfect.

Then...you just give it to them.

You have got them prepared...now they will want what you have.

That's it for now.