Monday, November 27, 2006

Internet marketing tip of the day

If you are looking for a quick and easy internet marketing tip to generate a boatload of traffic to your site then this message is for you.

Here's why.

Over the past couple of years right around christmas time I noticed a trend in marketing circles.

The holiday gift.

This is when a bunch of marketers get together and pool the products together to give away for free.

The only requirement was usually something small like signing up to their email list...or adding your product to the list as well.

Anyways...you can use this same tactic for generating traffic to your website.

You can either create your own information products that you can give away for free or partner up with someone and make an offer to your market..

(Quick note: whatever you give away should hold value in the mind of your customer. It should be something that they would have been willing to pay for but is more than happy to get for free. Now is not the time to pass on junk.)

Gather up 10 or so products that will help your customers solve a current or future problem. Then give it away. Link your gift with christmas...and your done....

You will also want to give it a catchy name as well.

Like the 12 days to a digital christmas or something.

Be creative.

Next..tell your market.

It will do you no good if you have something that can help your customer but he never finds out about it.

Also..make sure you stress the benefits of what they'll be getting.

I know you are offering something for free but you need to make it stand out in the minds of your customers.

I usually do that by launching directly into a bullet list.

1. Benefit
2. Benefit
3. Benefit

Enjoy!

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