Email Marketing: 3 Steps To Creating A Responsive Email

by Keir Smith
http//optinlistbuilder.wordpress.com

Is your opt in list responsive to your emails?

One of the secrets to making money with your opt in list is that your list must be responsive.

When your subscribers actually look forward to getting your emails, then you'll have a better chance of actually getting them to respond and buy from you.

So how do you improve your chances of getting your subscribers to respond to your emails?


1. Improve the responsiveness of the people on your list who are no longer opening your emails.

One of the things that I have found to be very productive to increasing the responsiveness of my list is to send them free gifts. I buy or create short ebooks to give away as free gifts, and use the 'free gift' in my email campaign, and my response rate goes up - and not just for that email, but for following emails.

2. Another thing that you can do to help improve the responsiveness of your list is to ask questions of your list.

Ask them what they want to learn more about. Answer the questions mailbag style - all at once in one big email - you really create the illusion of a very responsive list and since people tend to do what others do - if they see that the rest of the list is responsive, they might do the same.

3. Create curiosity and intrigue in your subject lines.

When you learn the art of writing enticing subject lines, you will not only improve your response rate, but you will also improve your opening rates.

If you don't know how to write subject lines that appeal to your readers curiosity then just do a quick google search and you should find plenty of information about creating powerful subject lines.

I should also mention that you shouldn't just go out and buy the first course or ebook that promises to make you an expert overnight. Do your homework.